RTD Coffee in Egypt

Date: February 28, 2012
Pages: 23
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: RED29020BECEN
Leaflet:

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RTD coffee has yet to be introduced to the Egyptian consumer. This product is unlikely to succeed in Egypt because fresh coffee is available in abundance and is extremely inexpensive.

Euromonitor International's RTD Coffee in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the RTD Coffee market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
RTD COFFEE IN EGYPT

Euromonitor International
February 2012

LIST OF CONTENTS AND TABLES

Trends
Executive Summary
Soft Drinks Market Posts Slower Volume Growth in 2011
Political Turmoil in the Region Hits Trade
Competitive Environment Stable
Increase in Sales for Kiosks and Supermarkets/hypermarkets
Consumer Spending Power Weakens in 2011
Key Trends and Developments
Revolution Encourages Companies To Reconsider Their Marketing Strategies
Political Uncertainty Hits Tourism and Soft Drinks Demand
Beverage Prices Increase As Cost of Production Jumps
Interest in Healthy Beverages Slows in 2011
High Volume, Lower Value Sales Targeted by Companies
Market Data
  Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
  Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
  Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
  Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
  Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2011
  Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2011
  Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2011
  Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2011
  Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011
  Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011
  Table 11 Off-trade Sales of Soft Drinks by Category: Value 2006-2011
  Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011
  Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011
  Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011
  Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011
  Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011
  Table 17 Company Shares of Off-trade Soft Drinks by Value 2007-2011
  Table 18 Brand Shares of Off-trade Soft Drinks by Value 2008-2011
  Table 19 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011
  Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016
  Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016
  Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
  Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
  Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016
  Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016
  Table 26 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016
  Table 27 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Appendix
Fountain Sales in Egypt
  Table 28 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011
  Table 29 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011
  Table 30 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011
  Table 31 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011
  Table 32 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016
  Table 33 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016
  Table 34 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016
  Table 35 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016
Definitions
Sources
  Summary 1 Research Sources

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