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Full-Service Restaurants in Morocco

February 2024 | 28 pages | ID: F9FF8BD55DCEN
Euromonitor International Ltd

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Full-service restaurants remain under pressure in 2023, despite the lifting of COVID-19 restrictions. Inflation has forced operators to increase menu prices, and together with higher levels of unemployment this has hampered domestic demand. Locals have switched to more simple meals and are eating out less frequently. In addition, full-service restaurants continue to suffer from the fact that many local consumers are still reticent to eat out just in case they fall ill (from either viral contamin...

Euromonitor International's Full-Service Restaurants in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Chained Full-Service Restaurants, Full-Service Restaurants by Type, Independent Full-Service Restaurants.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Full-Service Restaurants market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Full-Service Restaurants in Morocco
Euromonitor International
February 2024

LIST OF CONTENTS AND TABLES

FULL-SERVICE RESTAURANTS IN MOROCCO
KEY DATA FINDINGS

2023 DEVELOPMENTS

Full-service restaurants are slower to recover as domestic demand wanes
Limited development of chains in full-service restaurants
Spotlight on food safety standards
PROSPECTS AND OPPORTUNITIES
Tourism recovery to support full-service restaurants
Consumers seek out special experiences
Online ordering and delivery offers a chance to compete against limited-service restaurants
CATEGORY DATA
Table 1 Full-Service Restaurants by Category: Units/Outlets 2018-2023
Table 2 Sales in Full-Service Restaurants by Category: Number of Transactions 2018-2023
Table 3 Sales in Full-Service Restaurants by Category: Foodservice Value 2018-2023
Table 4 Full-Service Restaurants by Category: % Units/Outlets Growth 2018-2023
Table 5 Sales in Full-Service Restaurants by Category: % Transaction Growth 2018-2023
Table 6 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2018-2023
Table 7 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2019-2023
Table 8 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2020-2023
Table 9 Forecast Full-Service Restaurants by Category: Units/Outlets 2023-2028
Table 10 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2023-2028
Table 11 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2023-2028
Table 12 Forecast Full-Service Restaurants by Category: % Units/Outlets Growth 2023-2028
Table 13 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2023-2028
Table 14 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2023-2028
CONSUMER FOODSERVICE IN MOROCCO
EXECUTIVE SUMMARY
Consumer foodservice in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
MARKET DATA
Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2023
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2018-2023
Table 19 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2018-2023
Table 20 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2023
Table 21 Sales in Consumer Foodservice by Location: % Foodservice Value 2018-2023
Table 22 Sales in Consumer Foodservice by Fulfillment: % Foodservice Value 2018-2023
Table 23 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2019-2023
Table 24 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2023
Table 25 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2023
Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2023-2028
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources


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