The Future of the Make-up Market in Italy to 2017

Date: October 15, 2013
Pages: 116
Price:
US$ 875.00
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Publisher: Canadean
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: FA8C279ABCDEN
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The Future of the Make-up Market in Italy to 2017
Product Synopsis

The Future of the Make-up Market in Italy to 2017 is the result of Canadean's extensive market research. The report presents detailed analysis on the Make-up consumption trends in Italy, historic and forecast Make-up consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Make-up sales overall and to know which categories and segments are showing growth in the coming years.

Introduction and Landscape

Why was the report written?
  • This report provides authoritative and granular data on the Make-up market in Italy and, in doing so fills the gaps in marketers' understanding of trends and the components of change behind them.
  • Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.
  • Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.
What are the key drivers behind recent market changes?

This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers' behavior on total volumes, values, brands selected and types of product chosen.

What makes this report unique and essential to read?

The report provides the latest, detailed data on dynamics in Italy Make-up market, providing marketers with the essential data to understand their own, and their competitors' position in the market and the information to accurately identify where to compete in the future.

Key Features and Benefits

Detailed category coverage is provided, covering Four product segments that include: Eye Make-Up, Face Make-Up, Lip Make-Up, Nail Make-Up.

Detailed product sales segmentation (for both volumes and values) is provided, including brand data, and sales by distribution channel, at the product category level.

Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.
1 INTRODUCTION

1.1 What is this Report About?
1.2 Definitions
  1.2.1 This report provides 2012 actual sales; while forecasts are provided for 2013 - 2017
  1.2.2 Category Definitions
  1.2.3 Distribution Channel Definitions
  1.2.4 Volume Units and Aggregations
  1.2.5 CAGR Definition and Calculation
  1.2.6 Graphical representation of Brands
  1.2.7 Exchange Rates
  1.2.8 Methodology Summary

2 ITALY MAKE-UP MARKET ANALYSIS, 2007-17

2.1 Make-up Value Analysis, 2007-17
  2.1.1 Overall Make-up Market Value, 2007-17
  2.1.2 Make-up Market Value by Category, 2007-17
  2.1.3 Market Growth Dynamics by Value - Make-up, 2007-17
2.2 Make-up Volume Analysis, 2007-17
  2.2.1 Overall Make-up Market Volume, 2007-17
  2.2.2 Per-Capita Consumption - Make-up, 2007-17
  2.2.3 Make-up Market Volume by Category, 2007-17
  2.2.4 Market Growth Dynamics by Volume - Make-up, 2007-17

3 ITALY EYE MAKE-UP MARKET ANALYSIS, 2007-17

3.1 Eye Make-up Value Analysis, 2007-17
  3.1.1 Eye Make-up Market by Value, 2007-17
  3.1.2 Average Consumer Price/Unit - Eye Make-up, 2007-17
  3.1.3 Eye Make-up Market Value by Segments, 2007-17
3.2 Eye Make-up Volume Analysis, 2007-17
  3.2.1 Eye Make-up Market by Volume, 2007-17
  3.2.2 Eye Make-up Market Volume by Segments, 2007-17
3.3 Market Growth Dynamics - Eye Make-up, 2007-17
  3.3.1 Eye Make-up Market Growth Dynamics by Value, 2007-17
  3.3.2 Eye Make-up Market Growth Dynamics by Volume, 2007-17
3.4 Eyeliner Analysis, 2007-17
  3.4.1 Eyeliner Market by Value, 2007-17
  3.4.2 Eyeliner Market by Volume, 2007-17
3.5 Eyeshadow Analysis, 2007-17
  3.5.1 Eyeshadow Market by Value, 2007-17
  3.5.2 Eyeshadow Market by Volume, 2007-17
3.6 Mascara Analysis, 2007-17
  3.6.1 Mascara Market by Value, 2007-17
  3.6.2 Mascara Market by Volume, 2007-17
3.7 Other Eye Make-Up Analysis, 2007-17
  3.7.1 Other Eye Make-Up Market by Value, 2007-17
  3.7.2 Other Eye Make-Up Market by Volume, 2007-17
3.8 Eye Make-up Brand Analysis, 2009-12
3.9 Eye Make-up Distribution Channel Analysis, 2009-12

4 ITALY FACE MAKE-UP MARKET ANALYSIS, 2007-17

4.1 Face Make-up Value Analysis, 2007-17
  4.1.1 Face Make-up Market by Value, 2007-17
  4.1.2 Average Consumer Price/Unit - Face Make-up, 2007-17
  4.1.3 Face Make-up Market Value by Segments, 2007-17
4.2 Face Make-up Volume Analysis, 2007-17
  4.2.1 Face Make-up Market by Volume, 2007-17
  4.2.2 Face Make-up Market Volume by Segments, 2007-17
4.3 Market Growth Dynamics - Face Make-up, 2007-17
  4.3.1 Face Make-up Market Growth Dynamics by Value, 2007-17
  4.3.2 Face Make-up Market Growth Dynamics by Volume, 2007-17
4.4 Blusher Analysis, 2007-17
  4.4.1 Blusher Market by Value, 2007-17
  4.4.2 Blusher Market by Volume, 2007-17
4.5 Foundation Analysis, 2007-17
  4.5.1 Foundation Market by Value, 2007-17
  4.5.2 Foundation Market by Volume, 2007-17
4.6 Face Powder Analysis, 2007-17
  4.6.1 Face Powder Market by Value, 2007-17
  4.6.2 Face Powder Market by Volume, 2007-17
4.7 Other Face Make-Up Analysis, 2007-17
  4.7.1 Other Face Make-Up Market by Value, 2007-17
  4.7.2 Other Face Make-Up Market by Volume, 2007-17
4.8 Face Make-up Brand Analysis, 2009-12
4.9 Face Make-up Distribution Channel Analysis, 2009-12

5 ITALY LIP MAKE-UP MARKET ANALYSIS, 2007-17

5.1 Lip Make-up Value Analysis, 2007-17
  5.1.1 Lip Make-up Market by Value, 2007-17
  5.1.2 Average Consumer Price/Unit - Lip Make-up, 2007-17
  5.1.3 Lip Make-up Market Value by Segments, 2007-17
5.2 Lip Make-up Volume Analysis, 2007-17
  5.2.1 Lip Make-up Market by Volume, 2007-17
  5.2.2 Lip Make-up Market Volume by Segments, 2007-17
5.3 Market Growth Dynamics - Lip Make-up, 2007-17
  5.3.1 Lip Make-up Market Growth Dynamics by Value, 2007-17
  5.3.2 Lip Make-up Market Growth Dynamics by Volume, 2007-17
5.4 Lipliner Analysis, 2007-17
  5.4.1 Lipliner Market by Value, 2007-17
  5.4.2 Lipliner Market by Volume, 2007-17
5.5 Lipstick Analysis, 2007-17
  5.5.1 Lipstick Market by Value, 2007-17
  5.5.2 Lipstick Market by Volume, 2007-17
5.6 Lip Gloss Analysis, 2007-17
  5.6.1 Lip Gloss Market by Value, 2007-17
  5.6.2 Lip Gloss Market by Volume, 2007-17
5.7 Other Lip Make-Up Analysis, 2007-17
  5.7.1 Other Lip Make-Up Market by Value, 2007-17
  5.7.2 Other Lip Make-Up Market by Volume, 2007-17
5.8 Lip Make-up Brand Analysis, 2009-12
5.9 Lip Make-up Distribution Channel Analysis, 2009-12

6 ITALY NAIL MAKE-UP MARKET ANALYSIS, 2007-17

6.1 Nail Make-up Value Analysis, 2007-17
  6.1.1 Nail Make-up Market by Value, 2007-17
  6.1.2 Average Consumer Price/Unit - Nail Make-up, 2007-17
  6.1.3 Nail Make-up Market Value by Segments, 2007-17
6.2 Nail Make-up Volume Analysis, 2007-17
  6.2.1 Nail Make-up Market by Volume, 2007-17
  6.2.2 Nail Make-up Market Volume by Segments, 2007-17
6.3 Market Growth Dynamics - Nail Make-up, 2007-17
  6.3.1 Nail Make-up Market Growth Dynamics by Value, 2007-17
  6.3.2 Nail Make-up Market Growth Dynamics by Volume, 2007-17
6.4 Nail Polish Analysis, 2007-17
  6.4.1 Nail Polish Market by Value, 2007-17
  6.4.2 Nail Polish Market by Volume, 2007-17
6.5 Nail Make-up Brand Analysis, 2009-12
6.6 Nail Make-up Distribution Channel Analysis, 2009-12

7 APPENDIX

7.1 About Canadean
7.2 Disclaimer

LIST OF TABLES

Table 1: Category Definitions - Make-up Market
Table 2: Distribution Channel Definitions - Make-up Market
Table 3: Volume Units for Make-up Market
Table 4: Italy Exchange Rate EUR - USD (Annual Average), 2007 - 2012
Table 5: Italy Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Table 6: Italy Make-up Market Value (USD m) and Growth (Y-o-Y), 2007-17
Table 7: Italy Make-up Market Value (EUR m) by Category, 2007-12
Table 8: Italy Make-up Market Value (EUR m) by Category, 2012-17
Table 9: Italy Make-up Market Value (USD m) by Category, 2007-12
Table 10: Italy Make-up Market Value (USD m) by Category, 2012-17
Table 11: Italy Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Category, by Value (EUR m)
Table 12: Italy Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Table 13: Italy Per-capita Make-up Consumption (Unit/head and Y-o-Y growth), 2007-17
Table 14: Italy Make-up Market Volume (Units m) by Category, 2007-12
Table 15: Italy Make-up Market Volume (Units m) by Category, 2012-17
Table 16: Italy Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Category, by volume (Units m)
Table 17: Italy Eye Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Table 18: Italy Eye Make-up Market Value (USD m) and Growth (Y-o-Y), 2007-17
Table 19: Italy Eye Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Table 20: Italy Eye Make-up Market Value (EUR m) by Segments, 2007-12
Table 21: Italy Eye Make-up Market Value (EUR m) by Segments, 2012-17
Table 22: Italy Eye Make-up Market Value (USD m) by Segments, 2007-12
Table 23: Italy Eye Make-up Market Value (USD m) by Segments, 2012-17
Table 24: Italy Eye Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Table 25: Italy Eye Make-up Market Volume (Units m) by Segments, 2007-12
Table 26: Italy Eye Make-up Market Volume (Units m) by Segments, 2012-17
Table 27: Italy Eye Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Value (EUR m), by Segments
Table 28: Italy Eye Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Volume (Units m), by Segments
Table 29: Italy Eyeliner Market by Value (EUR m), 2007-17
Table 30: Italy Eyeliner Market by Value (USD m), 2007-17
Table 31: Italy Eyeliner Market by Volume (Units m), 2007-17
Table 32: Italy Eyeshadow Market by Value (EUR m), 2007-17
Table 33: Italy Eyeshadow Market by Value (USD m), 2007-17
Table 34: Italy Eyeshadow Market by Volume (Units m), 2007-17
Table 35: Italy Mascara Market by Value (EUR m), 2007-17
Table 36: Italy Mascara Market by Value (USD m), 2007-17
Table 37: Italy Mascara Market by Volume (Units m), 2007-17
Table 38: Italy Other Eye Make-Up Market by Value (EUR m), 2007-17
Table 39: Italy Other Eye Make-Up Market by Value (USD m), 2007-17
Table 40: Italy Other Eye Make-Up Market by Volume (Units m), 2007-17
Table 41: Italy Eye Make-up Market Value by Brands (EUR m), 2009-12
Table 42: Italy Eye Make-up Market Value by Brands (USD m), 2009-12
Table 43: Italy Eye Make-up Market Value by Distribution Channel (EUR m), 2009-12
Table 44: Italy Eye Make-up Market Value by Distribution Channel (USD m), 2009-12
Table 45: Italy Face Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Table 46: Italy Face Make-up Market Value (USD m) and Growth (Y-o-Y), 2007-17
Table 47: Italy Face Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Table 48: Italy Face Make-up Market Value (EUR m) by Segments, 2007-12
Table 49: Italy Face Make-up Market Value (EUR m) by Segments, 2012-17
Table 50: Italy Face Make-up Market Value (USD m) by Segments, 2007-12
Table 51: Italy Face Make-up Market Value (USD m) by Segments, 2012-17
Table 52: Italy Face Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Table 53: Italy Face Make-up Market Volume (Units m) by Segments, 2007-12
Table 54: Italy Face Make-up Market Volume (Units m) by Segments, 2012-17
Table 55: Italy Face Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Value (EUR m), by Segments
Table 56: Italy Face Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Volume (Units m), by Segments
Table 57: Italy Blusher Market by Value (EUR m), 2007-17
Table 58: Italy Blusher Market by Value (USD m), 2007-17
Table 59: Italy Blusher Market by Volume (Units m), 2007-17
Table 60: Italy Foundation Market by Value (EUR m), 2007-17
Table 61: Italy Foundation Market by Value (USD m), 2007-17
Table 62: Italy Foundation Market by Volume (Units m), 2007-17
Table 63: Italy Face Powder Market by Value (EUR m), 2007-17
Table 64: Italy Face Powder Market by Value (USD m), 2007-17
Table 65: Italy Face Powder Market by Volume (Units m), 2007-17
Table 66: Italy Other Face Make-Up Market by Value (EUR m), 2007-17
Table 67: Italy Other Face Make-Up Market by Value (USD m), 2007-17
Table 68: Italy Other Face Make-Up Market by Volume (Units m), 2007-17
Table 69: Italy Face Make-up Market Value by Brands (EUR m), 2009-12
Table 70: Italy Face Make-up Market Value by Brands (USD m), 2009-12
Table 71: Italy Face Make-up Market Value by Distribution Channel (EUR m), 2009-12
Table 72: Italy Face Make-up Market Value by Distribution Channel (USD m), 2009-12
Table 73: Italy Lip Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Table 74: Italy Lip Make-up Market Value (USD m) and Growth (Y-o-Y), 2007-17
Table 75: Italy Lip Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Table 76: Italy Lip Make-up Market Value (EUR m) by Segments, 2007-12
Table 77: Italy Lip Make-up Market Value (EUR m) by Segments, 2012-17
Table 78: Italy Lip Make-up Market Value (USD m) by Segments, 2007-12
Table 79: Italy Lip Make-up Market Value (USD m) by Segments, 2012-17
Table 80: Italy Lip Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Table 81: Italy Lip Make-up Market Volume (Units m) by Segments, 2007-12
Table 82: Italy Lip Make-up Market Volume (Units m) by Segments, 2012-17
Table 83: Italy Lip Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Value (EUR m), by Segments
Table 84: Italy Lip Make-up Market Dynamics: past and future growth rates (2007-12 and 2012-17) and market size (2007, 2012 and 2017), by Volume (Units m), by Segments
Table 85: Italy Lipliner Market by Value (EUR m), 2007-17
Table 86: Italy Lipliner Market by Value (USD m), 2007-17
Table 87: Italy Lipliner Market by Volume (Units m), 2007-17
Table 88: Italy Lipstick Market by Value (EUR m), 2007-17
Table 89: Italy Lipstick Market by Value (USD m), 2007-17
Table 90: Italy Lipstick Market by Volume (Units m), 2007-17
Table 91: Italy Lip Gloss Market by Value (EUR m), 2007-17
Table 92: Italy Lip Gloss Market by Value (USD m), 2007-17
Table 93: Italy Lip Gloss Market by Volume (Units m), 2007-17
Table 94: Italy Other Lip Make-Up Market by Value (EUR m), 2007-17
Table 95: Italy Other Lip Make-Up Market by Value (USD m), 2007-17
Table 96: Italy Other Lip Make-Up Market by Volume (Units m), 2007-17
Table 97: Italy Lip Make-up Market Value by Brands (EUR m), 2009-12
Table 98: Italy Lip Make-up Market Value by Brands (USD m), 2009-12
Table 99: Italy Lip Make-up Market Value by Distribution Channel (EUR m), 2009-12
Table 100: Italy Lip Make-up Market Value by Distribution Channel (USD m), 2009-12
...

LIST OF FIGURES

Figure 1: Italy Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Figure 2: Italy Make-up Market Value (EUR m) by Category, 2007-17
Figure 3: Italy Make-up Market Dynamics, by Category, by Market Value, 2007-17
Figure 4: Italy Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Figure 5: Italy Per-Capita Make-up Consumption (Unit/head and Y-o-Y growth), 2007-17
Figure 6: Italy Make-up Market Volume (Units m) by Category, 2007-17
Figure 7: Italy Make-up Market Dynamics, by Category, by Market Volume 2007-17
Figure 8: Italy Eye Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Figure 9: Italy Eye Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Figure 10: Italy Eye Make-up Market Value (EUR m) by Segments, 2007-17
Figure 11: Italy Eye Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Figure 12: Italy Eye Make-up Market Volume (Units m) by Segments, 2007-17
Figure 13: Italy Eye Make-up Market Growth Dynamics by Value, 2007-17
Figure 14: Italy Eye Make-up Market Growth Dynamics by Volume, 2007-17
Figure 15: Italy Eyeliner Market by Value (EUR m), 2007-17
Figure 16: Italy Eyeliner Market by Volume (Units m), 2007-17
Figure 17: Italy Eyeshadow Market by Value (EUR m), 2007-17
Figure 18: Italy Eyeshadow Market by Volume (Units m), 2007-17
Figure 19: Italy Mascara Market by Value (EUR m), 2007-17
Figure 20: Italy Mascara Market by Volume (Units m), 2007-17
Figure 21: Italy Other Eye Make-Up Market by Value (EUR m), 2007-17
Figure 22: Italy Other Eye Make-Up Market by Volume (Units m), 2007-17
Figure 23: Italy Eye Make-up Market Value by Brands (EUR m), 2009-12
Figure 24: Italy Eye Make-up Market Value by Distribution Channel (EUR m), 2009-12
Figure 25: Italy Face Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Figure 26: Italy Face Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Figure 27: Italy Face Make-up Market Value (EUR m) by Segments, 2007-17
Figure 28: Italy Face Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Figure 29: Italy Face Make-up Market Volume (Units m) by Segments, 2007-17
Figure 30: Italy Face Make-up Market Growth Dynamics by Value, 2007-17
Figure 31: Italy Face Make-up Market Growth Dynamics by Volume, 2007-17
Figure 32: Italy Blusher Market by Value (EUR m), 2007-17
Figure 33: Italy Blusher Market by Volume (Units m), 2007-17
Figure 34: Italy Foundation Market by Value (EUR m), 2007-17
Figure 35: Italy Foundation Market by Volume (Units m), 2007-17
Figure 36: Italy Face Powder Market by Value (EUR m), 2007-17
Figure 37: Italy Face Powder Market by Volume (Units m), 2007-17
Figure 38: Italy Other Face Make-Up Market by Value (EUR m), 2007-17
Figure 39: Italy Other Face Make-Up Market by Volume (Units m), 2007-17
Figure 40: Italy Face Make-up Market Value by Brands (EUR m), 2009-12
Figure 41: Italy Face Make-up Market Value by Distribution Channel (EUR m), 2009-12
Figure 42: Italy Lip Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Figure 43: Italy Lip Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Figure 44: Italy Lip Make-up Market Value (EUR m) by Segments, 2007-17
Figure 45: Italy Lip Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Figure 46: Italy Lip Make-up Market Volume (Units m) by Segments, 2007-17
Figure 47: Italy Lip Make-up Market Growth Dynamics by Value, 2007-17
Figure 48: Italy Lip Make-up Market Growth Dynamics by Volume, 2007-17
Figure 49: Italy Lipliner Market by Value (EUR m), 2007-17
Figure 50: Italy Lipliner Market by Volume (Units m), 2007-17
Figure 51: Italy Lipstick Market by Value (EUR m), 2007-17
Figure 52: Italy Lipstick Market by Volume (Units m), 2007-17
Figure 53: Italy Lip Gloss Market by Value (EUR m), 2007-17
Figure 54: Italy Lip Gloss Market by Volume (Units m), 2007-17
Figure 55: Italy Other Lip Make-Up Market by Value (EUR m), 2007-17
Figure 56: Italy Other Lip Make-Up Market by Volume (Units m), 2007-17
Figure 57: Italy Lip Make-up Market Value by Brands (EUR m), 2009-12
Figure 58: Italy Lip Make-up Market Value by Distribution Channel (EUR m), 2009-12
Figure 59: Italy Nail Make-up Market Value (EUR m) and Growth (Y-o-Y), 2007-17
Figure 60: Italy Nail Make-up Average Consumer Price (EUR) and Growth (Y-o-Y), 2007-17
Figure 61: Italy Nail Make-up Market Value (EUR m) by Segments, 2007-17
Figure 62: Italy Nail Make-up Market Volume (Units m) and Growth (Y-o-Y), 2007-17
Figure 63: Italy Nail Make-up Market Volume (Units m) by Segments, 2007-17
Figure 64: Italy Nail Make-up Market Growth Dynamics by Value, 2007-17
Figure 65: Italy Nail Make-up Market Growth Dynamics by Volume, 2007-17
Figure 66: Italy Nail Polish Market by Value (EUR m), 2007-17
Figure 67: Italy Nail Polish Market by Volume (Units m), 2007-17
Figure 68: Italy Nail Make-up Market Value by Brands (EUR m), 2009-12
Figure 69: Italy Nail Make-up Market Value by Distribution Channel (EUR m), 2009-12
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