Esthetique Norge AS in Beauty and Personal Care (Norway)
Esthetique Norge acquisition of the Sweden-based Kicks retail chain in 2011 led to the company registering positive value growth for the first time in three years. The company’s main strategy remains focused on broadening its target consumer base by adding mass brands which are appealing to a different consumer segments. The company seeks to gain new customers for both the Esthetique and Kicks retail chains by offering a wider variety of products and increasing the frequency of its marketing...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beauty and Personal Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Esthetique Norge AS: Key Facts
Summary 2 Esthetique Norge AS: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Kicks: Private Label Portfolio
Competitive Positioning
Summary 4 Esthetique: Competitive Position 2012
Summary 5 Kicks: Competitive Position 2012
Key Facts
Summary 1 Esthetique Norge AS: Key Facts
Summary 2 Esthetique Norge AS: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Kicks: Private Label Portfolio
Competitive Positioning
Summary 4 Esthetique: Competitive Position 2012
Summary 5 Kicks: Competitive Position 2012