Lamacom SARL in Consumer Appliances (Morocco)

July 2013 | 3 pages | ID: L2D61C05E37EN
Euromonitor International Ltd

Abstracts

Lamacom is not expected to become a top 10 player in consumer appliances during the forecast period, with the company's main focus being on cutlery. The company may indeed lose share during the forecast period, as it will face stronger competition from the leading brands such as Moulinex and Philips in small appliances. These brands benefit from a stronger reputation for quality and durability and are also widening distribution via hypermarkets and increasing their use of price promotions.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Lamacom SARL: Key Facts
Summary 2 Lamacom SARL: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Lamacom SARL: Competitive Position 2012