M-Commerce Vendor Analysis by Mind Commerce Recently Published at MarketPublishers.com12 Apr 2012 • by Natalie Aster
LONDON – There are a wide variety of factors that define the success of a mobile technology including instant connectivity, convenience, and personalization. Successful mobile applications are typically perceived by their users as being accessible anytime and anywhere, highly adaptable to the user's needs, and not revealing any private information about the user.
Presently, m-commerce is not positioned to replace e-commerce - instead it is best suited to supplement it. A number of socio-technological factors have a significant effect on the customer perception and the rate of adoption of mobile technology and m-commerce. These factors form tightly integrated socio-psychological barriers that include user unawareness, inefficiency of devices, security and privacy concerns, and others.
New market report "Mobile Commerce Vendor Analysis 2012" elaborated by Mind Commerce Publishing offers a complete and detailed analysis of the overall m-commerce industry, an overview of the key vendors and their activities, case studies. Additionally the report offers an insightful analysis of business opportunities within the industry.
Mobile Commerce Vendor Analysis 2012
Published: April, 2012
Price: US$ 1.995,00
More new market research reports by the publisher can be found at Mind Commerce Publishing page.